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‘Find the emotional benefit and leverage it’!


Geelong Business Development Group:

‘Find the emotional benefit and leverage it’!

Carolyn Uzelac, of ACW, has worked with Kraft, Coles, NAB, Holden, Bulla Dairy, CSR Sugar, General Mills and Lion Dairy & Drinks on their advertising planning, customer insights and marketing campaigns.

One of Carolyn’s greatest challenges and successes was turning around a 4-year sales

 decline - in the face of a public campaign against the product.

Carolyn will share how she managed to achieve this and how this approach can be used by any business.

This presentation will be of benefit to those looking for fresh approaches to growing sales and margin in a tough market.

Whether you are a business owner, marketing specialist or a sole trader, don’t miss this one.

Date: Thursday 18th July

Time: 7.00am - 9.00am Tickets: 

Venue: 13th Beach Golf Club 1732 Barwon Heads Road, Barwon Heads VIC 3227

Cost: $50pp (includes light breakfast) 

To book tickets:  


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